Our client the
Pulmonary Fibrosis Foundation (PFF) set record-breaking attendance this year at
its biennial PFF Summit, the world’s largest healthcare conference on pulmonary
fibrosis (PF), as 950 PF patients, healthcare professionals, caregivers and
scientists from around the world convened in San Antonio to advance the care of
those living with PF.
To tell the PFF
story locally in San Antonio, our health team hit the ground running pitching
local health reporters and news desks in the weeks leading up to conference. As
part of these efforts, we were able to secure a compelling piece on the local
CBS station, KENS-TV, featuring co-chairs of the PFF Summit.
To open the
segment, PFF Ambassador and San Antonio resident, Dot Delarosa, shared her PF
health journey, offering hope and inspiration to those affected with PF by speaking
about her own experiences with this serious lung disease. In addition, local
pulmonologist Dr. Anoop Nambiar of UT Health San Antonio, and Dr. Joseph Lasky
of Tulane University in New Orleans, shared expert insights on the disease,
including risk factors, symptoms and important research in the pipeline.
Click here to watch the full segment, and to learn more about pulmonary fibrosis
and the PFF, visit www.AboutPF.org.
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