Our goal is to reach the Rolfe Foundation’s target audience
of Chicago-area families and fitness enthusiasts through community calendar
listings on sites like ABC7, CBS Local, WGN, Time Out Chicago, national running
guides and more. We also are targeting these audiences through social media ads
that drive people to the DASH registration link. These ads have generated more than 1,400
direct registration clicks and 297,000 impressions so far, and reach continues to
grow as event day gets closer.
If you’d like to be a part of an event that gives back, register for the DASH for
Detection today!
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