Taking Office Fitness to a New Level
Leading up to and throughout the months of summer, healthy living is a popular
topic among many who want to up their
exercise regime and be more conscious of eating habits. While striving for a
healthier lifestyle is a positive thing, it’s often difficult to achieve –
especially if you work a full-time job! For this reason, we deployed the social
theme of #OfficeFitness on Boise Paper’s
social channels, including Facebook,
Twitter and LinkedIn.
To engage more chatter about how people stay fit and healthy
while working a full-time position, LCWA worked with Boise Paper to hold an #OfficeFitness
Twitter Chat, hosted by lifestyle and fitness blogger Comeback Momma. Through
enticing open discussion topics, exciting facts and engaging photos, people
joined the chat to share their expertise as well as learn new tips and tricks.
Topics of fitness and healthy eating were the focus of the chat, covering
everything from meal prep to workouts for the office. Participants were happy
to have a place to express their fitness secrets, ending the chat with
meaningful takeaways for everyone.
The chat successfully attracted 152 participants and over 10
million impressions. Creating and producing meaningful social events is
something LCWA takes pride in, and we especially love when the topic hits home
with so many people.
No comments :
Post a Comment