Selfies, Surprises and Social Media Strategies
This
past week officially kicked off the summer season and the Internet was abuzz
with hot topics. Here are my favorite finds from this week:
- Improve
Your Selfie Game
– In honor or National Selfie Day this week, a new study revealed people respond
more favorably to selfie images where the subjects had adopted one specific
pose. Namely, they had tilted their head at a 15 degree angle and to the right.
Apparently, it’s all about the angles.
- A Surprise Gift For You! – Now that I have your attention, did
you know that nearly half of recipients (47 percent) open an email based purely
on the subject line? It’s just as important as the actual content, acting as
its own mini-marketing campaign. Here are 9
tips for better email headlines.
- Rebrand Refresh – A brand update isn’t just a marketing
initiative—it’s a company-wide effort that should involve every department from
HR to engineering to finance. PR Daily offers these strategies
for successful rebranding campaigns.
- Instagram Success – Successful Instagram marketing is more than
just posting a perfect shot. Here are four
power tips that can launch your efforts on the visual app.
- Lead Generation – Looking to market to a specific generation on
social media? An infographic from Webpage FX
explains where Generation Z, millennials, Generation X and Baby Boomers spend
their time online.
- Writing Wisdom – Writing is a key component of a successful
public relations campaign. PR Daily offers these seven
tips to help improve your copy.
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