AAAHC Celebrates Milestone in Peru
Our client AAAHC is a leader in ambulatory
health care accreditation in the United States, but globally they are known as
Acreditas Global. The Acreditas Global brand reaches beyond U.S. borders to
help hospitals, ambulatory surgery centers, medical centers, dental care
providers and emergency care centers globally certify their commitment to high
quality health care standards. Recently, Acreditas Global celebrated its first
reaccreditation and LCWA was called in to help generate buzz for the Peruvian
cancer treatment center that achieved the milestone: Aliada Contra El Cáncer.
Working closely with our Public Relations Global
Network partner RumboCierto in nearby
Chile, we coordinated Spanish media coverage of the milestone in Peru, as well
as English articles in U.S. based trade health media. The result? A celebration
felt by accredited organizations, patients and health care leaders in multiple
countries and increased awareness for our clients AAAHC and Acreditas Global.
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