Wednesday, January 6, 2016

In the Mix...Dentists and Sleep Physicians Work Together to Treat Sleep Apnea

The field of dental sleep medicine recently reached a milestone with the official clinical guideline for oral appliance therapy jointly published, for the first time ever, by the American Academy of DentalSleep Medicine (AADSM) and the American Academy of Sleep Medicine (AASM).

Oral appliance therapy is a treatment for obstructive sleep apnea that uses a custom-fitted dental device that looks like an orthodontic retainer. Over the past decade, more research has supported oral appliances as an effective alternative to the traditionally prescribed continuous positive airway pressure (CPAP) machine and mask – leading to increased teamwork between physicians and dentists to treat sleep apnea patients.

The LCWA team launched a media campaign to introduce the new oral appliance therapy practice parameters to industry professionals and position AADSM as the industry leader in the field of dental sleep medicine. As a result, we secured several opportunities for AADSM members, including interviews and bylined articles, in top-tier dental and sleep medicine trade publications, including: 
  • APEX 360 
  • Dentistry IQ 
  • Inside Dentistry
  • Lab Management Today 
  • Sleep Review 
In addition, other industry magazines have covered the recently released guideline with an emphasis on the involvement of the AADSM, including:
  • ADVANCE for Respiratory Care and Sleep Medicine 
  • Aegis Communications 
  • Dental Town

All of these high-profile placements highlight the important role that oral appliance therapy plays in the treatment of obstructive sleep apnea and the role that AADSM plays in supporting dentists in the field of dental sleep medicine. 

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