Our
client Electrolux has recently launched an exclusive technology that’s making
life easier for vacuum owners, and we couldn’t be more excited to “roll” out
the news to media! The company's innovative Brushroll Clean Technology removes
tangled hair from the vacuum’s brushroll with just the touch of a button –
offering consumers a mess-free solution to the common problem of clogged
brushrolls. The Electrolux Ergorapido Brushroll Clean and Electrolux PrecisionBrushroll Clean are the first vacuums to have a self-cleaning brushroll, and
they’re already making a big impression with media. This month, Ergorapido Brushroll
Clean received the prestigious Good Housekeeping “Very Innovative
Product” award and also was featured on the “Today” show and “Anderson Live.”
Precision Brushroll Clean is featured in the current issue of House
Beautiful and also appears in SheKnows.com’s 2013 “Most Efficient Vacuums”
round-up.
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