Wednesday, October 24, 2012

In the Mix...Dignity Memorial Takes WGN Viewers on a Unique Tour

With fall in full swing, LCWA and our client Dignity Memorial created a “monumental” way for Chicagoans to learn about their city’s historical events and personalities. We created a map of four cemetery tours, encompassing nine of Dignity Memorial’s Chicagoland cemeteries. The scenic tours include the burial sites of former vice presidents, mayors, athletes and celebrities, the largest burial site and memorial for Southern Civil War soldiers in the North, ornate sculptures and a commemoration of one of the biggest circus tragedies in history. To spread the word about these unique excursions, LCWA worked with WGN-TV to shoot a four-minute segment at Rosehill Cemetery that aired on Friday during the 5 and 9 p.m. news broadcasts. Interested in seeing more? Watch the WGN segment here and then download a map of the tour here.  

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