Thursday, March 15, 2012

In the Mix...Communication Assessment Interviews Underway

The LCWA Research Group is busy conducting phone interviews as part of an internal communication assessment for a major financial services client. The 15-30 minute interviews with employees are designed to gather qualitative feedback on the company’s communications processes. The interviews are just one part of the assessment, which also includes a web-based survey of employees, and basic and advanced statistical analyses that will pinpoint high-impact improvements. We look forward to collecting all the data and analyzing the results in the coming weeks!

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